The Podcast

In this episode, Demelza looks at how the WWE is one of the most effective content marketing machines we should all be taking note of.

In this episode Demelza takes a look at the social media frenzy that Duolingo's fake mascot death created and how the brand uses unhinged content to convert.

In this episode Demelza discusses Kendrick Lamar's controversial Superbowl Half Time Show and answers the question if it was the worst half time show of all time?

In this episode, Demelza looks at how SKIMS has rewritten the rulebook when it comes to marketing the brand and how this has helped turn it into a company worth $4 billion dollars.

In this episode Demelza looks at the impact Charli XCX's Brat album and marketing had on the zeitgeist in 2024.